Strategy employed: To win its first NASCAR contract, Centerplate leaned on its positive reputation in the Nashville market, where it was already longtime F&B provider for Music City Center and First Horizon Park.
Deals like these are a natural marriage of Levy’s sports F&B work and its restaurant roots.
Strategy employed: Levy will handle all aspects of concessions and F&B for the Oilers’ Rogers Place, as well as the surrounding Ice District entertainment area.
Business won: Oilers Entertainment Group.
Delaware North is in discussions with the PGA of America on a long-term contract for F&B service at future championships, including the Ryder Cup.
Strategy employed: Leaned on the catering expertise of subsidiary Patina Restaurant Group to land its first golf F&B contract in May, the 2021 PGA Championship and KPMG Women’s PGA Championship.
Strategy employed: Aramark highlighted its college experience to win these new deals, which give the company 22 college accounts in total.
Business won: University of Arizona, Virginia Tech and N.C.
RFP wins helped their recoveries, too, including these key new deals listed below, which could alter the shape of the venues where the concessionaires will operate. The reopening of stadiums and arenas wasn’t the only boost to concessionaires’ bottom lines in 2021. Key new deals for concessionaires help bottom line recovery SBJ's Ben Fischer in May reported on how tours of Allegiant Stadium were helping the Raiders grow revenue - and the fan base. The team is "confident they can recreate the scene at Allegiant." While the Raiders "have had a practice and a preseason game in front of fans" at the stadium, tonight will be the "first time they really take the field in front of fans in Las Vegas." The Raiders "always had a solid advantage at the Oakland Coliseum behind the strength of the ' Black Hole' and the rest of their notoriously rowdy and passionate fan base," per the Las Vegas Sun. Meanwhile, the 65,000-seat Allegiant Stadium "will be packed to capacity," per The Athletic. In the latest episode of our SBJ Spotlight series, Bill King talked about what to expect with the NFL and sports betting this season. The Ravens-Raiders "Monday Night Football" opener in Las Vegas tonight highlights what ESPN’s Jay Harris terms the "developing relationship between the NFL and the gambling industry.” ESPN’s John Barr on "Outside the Lines" today said, “For decades, the NFL's reluctance to have a franchise in Sin City reflected its uneasy relationship with the gambling industry.” But after the 2018 SCOTUS ruling that "opened the floodgates for legalized sports wagering, what happens in Vegas doesn't stay there anymore."īarr noted a "record amount of money, an estimated $12 billion, will be bet this season alone on NFL games.” Betting analyst Doug Kezirian said, “There's always going to be buzz in Las Vegas, but there's an extra little umph going on right now, because this city is excited about sort of the indirect validation that the NFL brings.” Raiders ready to fill Allegiant for "MNF" opener
Jimmy Kimmel has fun promoting Mets "30 for 30".
SpotOn acquires Appetize rebranding to follow.
WME beefs up baseball representation practice.
Esports Entertainment Group establishes New Jersey office.
Op-ed: Put athletes’ mental well-being as a core priority.
SBJ Atlas: Instagram followings up for Raducanu, Fernandez.
New Canaan: The small town packed with industry leaders.
Key new deals for concessionaires help bottom line recovery.
Tonight in Unpacks: The Ravens-Raiders "MNF" opener in Las Vegas puts the spotlight on the growing relationship between the NFL and the gambling industry.